Spatial
verifiedFreemiumspatial.ai
Behavioral segmentation platform helping retail marketers pick store locations and target audiences using social, mobile and spend data.
What it does
Spatial.ai's PersonaLive segments U.S. households into behavioral and demographic groups using social media, mobile movement and credit card data. Retail marketers use it to append segments to customer records, compare market share, and build targeted multi-channel campaigns.
Core features
Household segmentation into 17 groups and 80 behavioral segments
CRM and store-visitor data enrichment
Competitor market share and consumer spend comparisons
Segment portraits for ad creative guidance
Audience export to Meta, TikTok, Google and direct mail
Best for
→Choosing new retail store locations based on customer fit
→Building targeted ad campaigns from behavioral segments
→Benchmarking brand market share against competitors
→Enriching CRM records with demographic and lifestyle data
Pricing
Starter
$0/mo
Growth
$100/mo
Analyst
$500/mo
Media Buyer
$800/mo
Strategist
$1,500/mo
Toolspool rankingby monthly traffic
Reviews
Big-picture takes: what it's for and whether it delivers. High-engagement YouTube videos — not sponsored.
Tutorials
Step-by-step: exactly how to get things done with it.