Simplify Money
verifiedFreemiumsimplifymoney.in
AI personal finance app for India combining spending tracking, goal-based investing, and conversational tax filing for young earners.
What it does
Simplify Money is a mobile app for Indian users that tracks spending across accounts, offers an AI advisor (Kuber.AI) for savings and investment suggestions, and includes 'Tax Pilot,' a conversational feature that files income tax returns by pulling Form 16, AIS, and 26AS data automatically. It also lets users buy digital gold and insurance within the app.
Core features
Unified tracking of bank accounts, cards, loans, and investments
Kuber.AI conversational financial advisor for savings/investment suggestions
Conversational ITR filing that auto-fetches tax portal documents
Goal-based investment planning for travel, gadgets, or home purchases
24K digital gold purchases starting from small amounts
In-app insurance marketplace (health, term, car)
Best for
→Young earners in India wanting a single view of their finances
→Filing income tax returns without a CA or manual portal navigation
→Setting and tracking savings goals like travel or a home purchase
→Investing idle cash into FDs, SIPs, or digital gold from a phone
→Comparing and buying insurance policies online
Pricing
Tax Pilot: ₹25 (starting price for AI-assisted income tax return filing)
Toolspool rankingby monthly traffic