Orum

What it does

Orum is a calling performance system for sales teams that turns cold calling into a repeatable source of qualified pipeline. Its Dialer automates dialing sessions with parallel dialing (up to 10 lines on the Ascend plan), caller ID rotation, and spam protection so reps spend more time in live conversations. The AI Coaching Suite adds AI scorecards, on-demand AI roleplay agents, and personalized coaching portals, while the virtual Salesfloor recreates sales-floor culture for remote teams with live listening and leaderboards. Orum's AI is trained on over 1 billion real sales calls, integrates with CRMs and sales engagement platforms like Salesforce, HubSpot, Outreach, Salesloft, Gong Engage, and Apollo, supports international calling in 160+ countries, and is SOC 2 Type II, ISO certified, and GDPR ready.

How to use: Request a demo and pick a plan (Launch or Ascend, minimum 3 seats, priced per user and billed annually). Orum's onboarding team handles setup, integrations with your CRM or sales engagement platform (Salesforce, HubSpot, Outreach, Salesloft, Apollo), and rep training; most teams are live in days. Reps then run dialing sessions while managers coach through AI scorecards and the salesfloor.

Core features

• ✦AI-powered Dialer with parallel dialing (up to 10 lines)
• ✦AI Coaching Suite: AI scorecards, roleplay agents, coaching portal
• ✦Virtual Salesfloor with live listening and leaderboards
• ✦Orum AI trained on 1B+ real sales calls
• ✦CRM and SEP integrations (Salesforce, HubSpot, Outreach, Salesloft, Apollo)
• ✦International calling across 160+ countries and regions
• ✦Spam protection via number rotation and reputation monitoring
• ✦Analytics and reporting

Use cases

• →Increasing connect rates and live conversations per hour
• →Coaching SDRs at scale with AI scorecards and roleplay
• →Recreating sales-floor culture for remote teams
• →Booking more meetings and building reliable pipeline
• →Decreasing rep ramp time