Lytics Customer Data Platform (CDP)
Customer data platform for building unified profiles and personalization with credit-based pricing, now part of Contentstack.
What it does
Lytics is a customer data platform (CDP) that builds unified customer profiles and uses them for personalization, segmentation, and audience activation. It supports data warehouse (Cloud Connect) integrations, generative AI features, and ad-network syncing to Google and Meta, and uses a credit-based pricing model. Lytics has become a Contentstack company.
How to use: Users can create a free account, connect their site, and access insights and activation capabilities. Lytics integrates directly into CMS platforms like WordPress and Drupal, allowing for personalization and data management within those environments.
Core features
Best for
Pricing
Reviews
Big-picture takes: what it's for and whether it delivers. High-engagement YouTube videos — not sponsored.