Loamly

What it does

Loamly shows how your brand appears in the AI world. Two things in one dashboard: AI Traffic Detection See visitors from ChatGPT, Claude, Perplexity, and Gemini. GA misses most of this — it shows up as "direct." Loamly catches it. AI Brand Monitoring Track what AI chatbots actually say when people ask about your category. See if they recommend you, how they describe you, and how that changes over time. The full picture: what AI says about you, and who it sends your way. Simple script install. Works with your existing analytics.

Core features

• ✦AI traffic detection for ChatGPT, Claude, Perplexity, and Gemini visitors
• ✦Brand monitoring across AI chatbots
• ✦See how AI describes your brand vs competitors
• ✦Track AI visitor behavior and conversions
• ✦Works alongside Google Analytics

Use cases

• →Measure AI-referred traffic GA reports as "direct"
• →Monitor what AI chatbots say about your brand
• →Track competitor mentions in AI responses
• →Understand which AI platforms send you visitors
• →Compare AI traffic conversion rates to other sources