toolspool

Erlin AI

Paid

What it does

Erlin is an AI agent platform that helps eCommerce brands rank and convert across AI search engines like ChatGPT, Perplexity, and Google AI. It provides deep brand tone analysis, ICP understanding, and actionable SEO execution to transform marketing into high-performing, AI-visible content. Erlin helps eCommerce stores get discovered where shoppers search now by offering an AI Audit, AI-optimized content, a visibility dashboard, and brand analysis. It ensures brands are fully accessible and understood by AI platforms, tracks AI referrals and content performance, helps understand AI's perception of the brand, and improves listings in AI shopping results through brand-aligned content creation.

How to use: Erlin AI helps users by first scanning their store to uncover how AI perceives their brand, products, and voice, including auditing visibility, tone, and influencing sources. Users can then track and benchmark AI visibility, traffic, and competitor performance in real-time. Finally, Erlin optimizes content to ensure brands are mentioned in AI shopping results and conversations, driving traffic across product pages, blogs, and collections. The platform also offers a demo for new users to get started.

Core features

  • Agent Visibility Engine
  • AI Analytics & Attribution
  • AI Brand Context & Insights
  • Improve AI Search Visibility
  • Traditional SEO

Use cases

  • Improving an eCommerce brand's ranking and conversion in AI search engines like ChatGPT, Perplexity, and Google AI.
  • Understanding how AI engines perceive and position a brand's narrative and sentiment.
  • Optimizing product pages, collections, and blogs for enhanced AI visibility and shopping results.
  • Tracking AI-driven traffic sources, content performance, and competitor visibility.
  • Ensuring brand content maintains a consistent tone and voice across AI platforms and touchpoints.

Pricing

Boutique Brands: $187 /mo
Catalog Brands: $347 /mo
Enterprise & Marketplaces: Custom

Reviews

Big-picture takes: what it's for and whether it delivers. High-engagement videos from YouTube — not sponsored.

Merlin AI - (2026) I Replaced ChatGPT, Claude & Gemini - Here’s Why

Daniel | Tech & Data · 50K views

Merlin AI Review - (2026) I Replaced ChatGPT, Claude & Gemini and Cut my AI Costs

Daniel Davidson · 39K views

Merlin AI Review - 2026 | Why Pay $20/mo for ChatGPT When You Might Only Use $5 Worth With This AI?

Daniel | Tech & Data · 27K views

Tutorials

Step-by-step: exactly how to get things done with it.

How to use Merlin AI | ChatGPT Chrome Extension with Free GPT-4, Claude2 and Llama2 | Try for FREE

Merlin AI · 51K views

I Tried Merlin AI Instead of ChatGPT, Claude & Gemini

Get365AI · 11K views