Delve

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Market research and persona generation software.

What it does

Delve AI is an AI market research and marketing software designed to automatically create personas for businesses, including competitor businesses. It generates personas, digital twins, and synthetic users, allowing users to chat with them, conduct synthetic research, and generate actionable marketing recommendations. The platform offers solutions for e-commerce, B2B, and marketing agencies, providing data-driven insights to understand customers, users, and employees.

Core features

✦Automatic persona generation
✦Digital twins for customer interaction
✦Synthetic research capabilities
✦Marketing advisor for tailored recommendations
✦Data-driven insights from first-party and public data

Use cases

→Create buyer personas for e-commerce stores to compare shopper segments
→Generate B2B personas to gain clarity on buyer segments and ideal clients
→Develop data-driven buyer personas for agency clients to drive exceptional results
→Conduct social audience research to get trending topics and social media insights