ad:personam Self Serve DSP

What it does

ad:personam is a Self Serve DSP (Demand Side Platform) that empowers businesses of any size to thrive in the programmatic advertising space and achieve their marketing goals. It offers a cutting-edge Self Serve DSP Software Platform built on Microsoft Invest DSP technology, ensuring a seamless and powerful experience for creating, managing, and optimizing programmatic advertising campaigns. With ad:personam, users can run various campaign types including video, CTV, mobile, and display, using pre-built templates to streamline the setup process. The platform also offers AI-driven insights and planning, transparent pricing, and access to premium inventory and curated deals.

How to use: Users can sign up for a free trial or a paid plan, then use the platform's intuitive interface to create, manage, and optimize programmatic advertising campaigns. The platform offers AI-driven tools for campaign planning and insights, as well as pre-built templates and extensive targeting options.

Core features

• ✦AI-Powered Campaign Planning
• ✦Self-Serve DSP Software Platform
• ✦Programmatic Advertising Solutions
• ✦Transparent Pricing
• ✦Premium Inventory Access
• ✦Cookieless Targeting
• ✦Multi-Format Ad Uploads
• ✦Data Marketplace
• ✦Multi-Channel Campaigns
• ✦In-Depth Reporting

Use cases

• →Running video, CTV, mobile, and display advertising campaigns
• →Leveraging AI for campaign planning and optimization
• →Targeting specific audiences with cookieless and contextual targeting
• →Managing programmatic advertising in-house without technical expertise
• →Accessing premium inventory and curated deals